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How can your medical practice get involved in the local community? Find out in our latest article on healthcare marketing. 

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Healthcare marketing doesn't have to be difficult. 

This article is fourth in a series of blog articles produced by NueMD focused on healthcare marketing. 

You've heard marketing your medical practice means more money, but you're busy providing patient care and navigating administrative burden. Luckily, medical marketing isn't a race. It's the small consistent strides that provide big returns down the line. 

How should medical practices handle social media? Find out in our new article on healthcare marketing. 

Why should physicians start their own blog? Find out in the our newest article on healthcare marketing. 

Non adherence to medication can cost time, money, and a patient's health. 

According to the American Medical Association, a patient is considered adherent when they take 80 percent of their prescribed medications. The AMA states that many physicians are surprised to learn the following: 

Is your medical practice website outdated? Find out in our new healthcare marketing blog series. 

These days, marketing your medical practice is a must. Here are 7 healthcare marketing tips to expand your patient base, increase patient engagement, and take control of your online reputation. 

In recent years, healthcare has learned a harsh truth: it will be just as affected by customer-satisfaction as any other industry. Health systems have responded by sprinting toward what seems to be a conversion from hospital to hospitality. Some are investing enormous amounts of money into providing luxurious accommodations with plenty of amenities, seemingly prioritizing customer service over any other aspect of operation.

Since hearing about the concept, I personally have been a fan of the direct primary care (DPC) model. The benefits of the system are obvious, as it facilitates patient-centered care and physician autonomy, both of which seem to be neglected in the typical high-paced primary care setting. Despite DPC being a spawn of concierge medicine, it is not only for the rich. In fact, many of the practices using this model are very affordable for middle-class families.

Sameer Massand's picture
Apr 24, 2015

Wharton Business School recently held its annual healthcare economics conference, this year titled “Disruption Amidst Uncertainty.” The “disruption” in the title does not carry the traditional definition of the word or its negative connotation. Instead, it’s the economic process that allows a new idea to grow and eventually replace the status quo, the way telephones once disrupted telegrams, or the way Apple has disrupted the personal computer industry.

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